Analytics
The Analytics page shows what's getting clicked, when, and where the traffic concentrates. Filters compose — pick a date range, pick tags, pick a link or QR — and every piece of the page (chart, totals, top tables) updates together.
Headline + change
The big number is total clicks in the selected range. Below it sits a coloured pill showing the change vs. the previous period of the same length.
- Up (mint): more clicks than the previous period.
- Down (red): fewer.
- Flat (gray): identical, or the previous period had no data yet.
The chart shows the previous period as faint gray bars behind the current period so you can eyeball the day-by-day comparison at a glance.
Date range
Top right of the headline card. Quick presets:
- Today, Week, Month (default), Quarter, Year.
- Custom — opens a popover with
FromandTodate inputs. Apply to use any range you want.
Your last selection is saved per-browser, so the page picks up where you left off.
Tag filters
Below the headline. A horizontal-scroll strip of every tag you use across links and QR codes — click one to filter the page to assets carrying that tag. Click another to add it (multi-select, OR-matched). Click again to deselect. Clear removes them all in one click.
Active tags are also reflected in the Top tags card and in the URL.
Link / QR filters
Two ways to land on a single-asset view:
- From a link's detail page → Analytics button. Page opens pre-filtered to that link, change pill scoped to the link's own previous period.
- From a QR code's detail page → Analytics button. Page opens pre-filtered to all links connected to that QR.
Active link/QR filters show as black chips below the headline. Click the × to clear.
Click counts everywhere are deep-links
Wherever you see "X clicks" on a link row (links list, QR detail's connected links table) or the Clicks stat on the link detail page — clicking it jumps to the analytics page filtered to that link.
Chart
Clicks per day in the selected range. Hover any column for the date, this period's count, and the previous period's count side-by-side.
Top links
Five most-clicked links in the range. Click a row to open the link's detail page.
Top tags
Five most-clicked tags. A click on a tagged link counts once per tag the link carries — so a single click on a link tagged coffee-shop and winter-2026 adds 1 to each tag's total.
Click a tag row to toggle it as a filter on the page.
Dashboard sparkline
The home dashboard at /app also shows a 7-day sparkline + total. The whole card is a deep-link to the analytics page in 7-day mode, so you can drill in from your home view in one click.